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Gamers can now play the ponies without leaving home in the Midwest. The Illinois Racing Board passed a brand new resolution yesterday, giving three companies leave to host online horse race betting.
The move means gamblers can place bets through approved Web pages or by phone, interactive television and mobile devices, and likewise creates a tremendous advertising opportunity for sites that promote gambling. Before the brand new law, bets may well be made only at a track or an off-track betting parlor.
The policy is geared toward making online betting easier for people, while also attracting a younger, Web-savvy clientele to horse racing.
"I think it's great that Illinois is finally coming into the electronic age," said Dennis Bookshester, a Racing Board commissioner. "THAT IS a possibility for us to actually increase the volume of interest in our sport."
One firm launched its online betting program within hours of the board's approval, a snappy turnaround that was expected because all three sites already are arrange to control online betting in other states.
Gamers must arrange an account on one of the most approved Web sites, and enter bank card or other payment information had to make a wager. In addition they can review past performances and other betting statistics and watch races streaming live from across the world.
The state is applying a 1.75 percent tax on each bet, which regulators estimate will raise up to $1 million a year. The remainder is split among track owners and horsemen.
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